Meet Victoria Winfrey
Hello! My name is Victoria Winfrey. I’m a freelance consultant, web designer, and life coach in the De Pijp area of Amsterdam. Originally from America, I relocated to Amsterdam over 5 years ago to specifically for the city’s entrepreneurial spirit. Through my experience, education, and personal passion, I am here to help others thrive and grow.
I started this business to share my passions with the world. I enjoy helping my clients bring their ideas to life and expanding their entrepreneurial spirit. I work closely with clients from all different backgrounds to help create a sense of organization and opportunity, and progress. No matter what service you need: I respect your history, knowledge, and creative process. We can work together to make your ideals come to life.
VAT/BTW ID: NL003162979B46
KvK ID: 76491781
Background
I began my education at the University of North Texas, studying history and psychology while helping organize local events and volunteering in community projects. Later, I achieved my Master’s degree in Counseling and Development from Texas Woman’s University, specializing in research and expressive arts. I worked closely with universities to write, publish, and promote numerous research endeavors. After graduating, I dedicated my career towards research and professional writing.
As my writing career gained steam, I began focusing my attention on helping small businesses and individuals design web content to boost their enterprise. After working for several companies, I wanted to learn to have more creative control. I began learning web design and content management systems, as well as SEO principles, analytics, social media management, and PPC advertising. Since then, I’ve been helping entrepreneurs design and redesign websites across numerous industries.
In my free time, I’ve worked with several friends and small businesses organize their spaces. With a passion for organization and eye for design, I’ve helped transform unproductive areas into spaces of efficiency and cleanliness. Using my problem-solving and creative skills, I turned my hobby into a profession. I enjoy working closely with individuals and businesses to impact lives in a more meaningful way. Where others see the impossible, I see potential and opportunity. There isn’t a problem I cannot cannot solve!
Expertise
- Freelance web design (WordPress, Wix, SquareSpace, Shopify, Kartra, Drupal, and more!)
- Content writing, editing, and management
- Organic Search Engine Optimization (SEO)
- Web Analytics (Google Certified)
- Social media strategy (IG, FB, Twitter, Youtube, etc)
- Marketing and promotion (MailChimp, Adsense, etc.)
- B2B/B2C communication and sales
- Pay-per-click advertising
- Graphics, icon, video, and infographic design
- Counseling and development
- Creative techniques and interventions
- Office organization and set-up
- Resource and personnel management
- Reorganization and digitizing files
- Professional consultations
- Consumer/customer experience assessment
- Project management
- Professional organization
- Business/professional relocation
Education
University of North Texas
- Bachelor of Clinical Psychology
- Bachelor in European History
Texas Woman’s University
- Master of Science in Counseling & Development
- Concentrations:
- Group Counseling
- Sand Tray Therapy
- Child Counseling/ Play Therapy
- Expressive Arts Therapy
- Crisis Intervention & Grief Counseling
University of North Texas
- Doctorate in Counselor Education (incomplete)
- Concentrations:
- Research Organization & Implementation
- Academic Writing
- Psychological Appraisal
- Community Mental Health Administration
- Group Counseling
Publications
- Understanding the concept of genuineness in play therapy: Implications for the supervision and teaching of beginning play therapists. International Journal of Play Therapy
- Collaborating university play therapy programs with elementary schools: Alleviating school counselor stress. The Open Journal of Education.
- Exploring play therapy training: An investigation on the impact of practice on attitudes, knowledge, and skills with master’s level students.
- The effect of child-centered play therapy on performance anxiety and academic achievement in elementary school students.
- Long term child centered play therapy effects on performance anxiety and academic achievement of children: A follow-up study.
- Fall in line with duty: Preparing counseling students to serve the military population.
- Considerations for school district and university collaborations: A guide to implementing counseling research. Journal of Counselor Leadership and Advocacy.
Conferences
- Working Ethically with Children: Legal and Ethical Issues Present in Working with Children. Crimes Against Children Annual Conference.
- An Apple for Teacher: How Play Therapists Can Partner with Educators. Texas Association for Play Therapy, Austin, TX.
- Back to the Drawing Board: Creative Drawing as a Therapeutic and Diagnostic Tool in Play. Texas Association for Play Therapy, Austin, TX.
- Introducing Service-Learning Research to Master’s Level Counseling Students as a Way of Enhancing their Overall Educational Experience. Texas Association for Counselor Education and Supervision. Austin, TX.
- Where Are We? The State of Ethics in Texas. Texas Association for Counselor Education and Supervision. Austin, TX.